Augmented Reality by Mark Pesce
Jul. 4th, 2021 04:39 pmThe Blurb On The Back:
Slated as “the next big thing in tech”, augmented reality (AR) promises to take the screen out of our hands and wrap it around the world via “smart spectacles”. As a pervasive, invisible interface between the world and our senses, AR offers unparalleled capacity to reveal hidden digital depths, but it also comes at a cost to our privacy, our property, and our reality.
In this crucial and provocative book, Mark Pesce draws on over thirty years’ experience to offer the first mainstream exploration of augmented reality. He discusses the exciting and beneficial features of AR as well as the issues and risks raised by this still-emerging technology - a technology that moulds us by shaping what we see and hear.
Augmented Reality is essential reading for anyone interested in the growing influence of this impressive but deeply concerning technology. As the book reveals, reality - once augmented - will never be the same.
( The Review (Cut For Spoilers): )
The Verdict:
Mark Pesce co-invented the technology for 3D on the internet and is a professional futurist. This slim but engrossing and deeply terrifying book charts the origins and development of augmented reality (AR) technology before looking at how AR devices could use the information they gather about the world and its users and how the same could be utilised by Facebook, Google etc and the ethical issues that could result to privacy and property.
Thanks to the Amazon Vine Programme for the review copy of this book.
Slated as “the next big thing in tech”, augmented reality (AR) promises to take the screen out of our hands and wrap it around the world via “smart spectacles”. As a pervasive, invisible interface between the world and our senses, AR offers unparalleled capacity to reveal hidden digital depths, but it also comes at a cost to our privacy, our property, and our reality.
In this crucial and provocative book, Mark Pesce draws on over thirty years’ experience to offer the first mainstream exploration of augmented reality. He discusses the exciting and beneficial features of AR as well as the issues and risks raised by this still-emerging technology - a technology that moulds us by shaping what we see and hear.
Augmented Reality is essential reading for anyone interested in the growing influence of this impressive but deeply concerning technology. As the book reveals, reality - once augmented - will never be the same.
( The Review (Cut For Spoilers): )
The Verdict:
Mark Pesce co-invented the technology for 3D on the internet and is a professional futurist. This slim but engrossing and deeply terrifying book charts the origins and development of augmented reality (AR) technology before looking at how AR devices could use the information they gather about the world and its users and how the same could be utilised by Facebook, Google etc and the ethical issues that could result to privacy and property.
Thanks to the Amazon Vine Programme for the review copy of this book.